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Price and Advertising Signals of Product Quality
Price Advertising Signals Product Quality
2015/7/21
Price and Advertising Signals of Product Quality.
Can Higher Prices Stimulate Product Use? Evidence from a Field Experiment in Zambia
Price Attitudes Health Industry Zambia
2015/4/20
The controversy over whether and how much to charge for health products in the developing world rests, in part, on whether higher prices can increase use, either by targeting distribution to high-use ...